Question: Why do people buy online?

Location:

You can shop from the comfort of your own home, your office or you can even shop while on the move if you have a laptop connected to a mobile telephone.

Total convenience:

Unlike high street shopping, the internet makes it possible to shop 24 hours a day, seven days a week. You can visit an online shop web whenever you want and make a purchase at any time of day or night.

Information highway:

The online shopper has access to information immediately. You don’t have to wait for a brochure or a catalogue to be sent through the post. Product specifications, brochures, product comparisons and all manner of other information are available with just a few clicks.